BigPond redirects typos to intelligent recommendations

BigPond redirects typos to intelligent recommendations

“BigPond Broadband customers from today will experience less keyboard anguish with our new DNS redirection application. Typos can happen at any time. It’s frustrating when you get an MS Internet Explorer Live Search page with suggestions from a mistyped URL. It’s even more annoying when you get an unfriendly “404″ page error message,” the letter said.

“The BigPond-branded landing page provides BigPond customers with organic search results, sponsored links, display advertisements and intelligent recommendations, all derived from the invalid domain input – much more helpful and friendly than a nasty 404 page error.”

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